GREENFIELD — You know you have a loyal customer base when you’ve been closed for a period of time and when you re-open, the line of customers clamoring to get in lasts for 12 hours.
That’s exactly what happened when the Greenfield Chicago’s Pizza reopened Dec. 28 in its new building – same location – at 1031 N. State St.
In fact, the staff could barely keep up with the demand for the first three days.
It’s been pedal to the metal ever since, according to the Greenfield store’s general manager, Jane Clifton.
“It’s a wonderful facility,” she said. “We’re still working the bugs out, but it’s still all good.”
The new building is nearly twice the size of the old one – 4,000 feet vs. about 2,500 – and also still has a drive-up window for those in a hurry to get their “Chicago’s fix” as the store’s website (www.chicagospizzarestaurant.com) likes to say.
The larger building will permit Chicago’s to offer an expanded catering menu; there’s also a new party room for those who have special occasions to celebrate.
The popular lunch and dinner buffets are back. And the business still offers pizza sales fundraising opportunities for local groups.
The store was closed for four months while the old building was razed and the new one built.
During construction, owners Diana and Dean Parker kept customers updated on the building’s progress with photos and information on the store’s Facebook page.
Some customers, unable to last four months without their fix, trekked to the McCordsville Chicago’s in the interim.
Diana Parker said incentives were offered for Greenfield customers to make the trip. “It was a real pleasant turnout,” she said.
Neither Clifton nor the Parkers could go anywhere in the community without customers asking about the reopening.
“It was really neat knowing people missed us,” said Parker, who opened the Greenfield Chicago’s franchise location in 2001 and McCordsville in 2008.
“We opened the McCordsville location knowing that eventually we would be closing Greenfield to move,” Parker said.